Influencing Consumer Behavior through Social Media Marketing

I've been noticing a trend among businesses online. They are everywhere! Every time I log into Facebook or Twitter, I see more and more ads. Is advertising going to go completely digital? Don't be surprised if they do.
Digital Marketing is feeding off the amount of people now connected online through social networking sites. Social influence is playing a big part in the success of many companies and their marketing campaigns. This is a great concept for advertisers because they are getting

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